Why a one-time report isn't enough
A competitor analysis is accurate the day it's delivered. Within a few months, a rival may have raised or cut prices, added a guarantee, launched a seasonal promotion, hired for a new location, or gained a wave of reviews. Small and midsize businesses rarely have someone whose job is to notice these changes, so they usually find out late, when deals start slipping.
The Monthly Intelligence Subscription is that someone. Each month we revisit your competitors and your market and tell you what changed and what it means for you.
What's included each month
- Competitor change log. Pricing, packages, promotions, guarantees and service changes we find on competitor websites and public listings.
- Review and reputation trends. How ratings and review counts are moving for you and your tracked competitors, plus new themes appearing in customer feedback.
- Market and pricing changes. Relevant public news, openings, closures, hiring and expansion signals in your service area.
- Competitor web traffic estimates. Estimated monthly website visits and top traffic sources (search, social, referral, direct) for you and your tracked competitors, based on public data. These are estimates, and if a small site has no public estimate the report says Not found.
- Opportunity tracking. Gaps that open up, like a competitor dropping a service, a town with weak coverage, or a complaint theme you can answer.
- Prioritized actions. A short list of what we'd do next, so the report leads to decisions rather than sitting in your inbox.
Who it's for
The subscription works best for businesses in competitive local markets where customers compare options before buying:
- Property management companies tracking rival fees and owner promises.
- Short-term rental managers and operators watching competing listings and management firms.
- HVAC, plumbing, roofing and other home service companies watching promotions, financing offers and reviews.
- Multi-location and franchise operators who want consistent tracking across several markets.
How it works
- Kickoff. We agree on the competitors, service area and topics to track, usually three to five competitors to start.
- Baseline. We document where everyone stands today so later changes are easy to see.
- Monthly updates. Each month you receive a clear written update with changes, trends and recommendations.
- Adjust anytime. Add or swap competitors and topics as your business changes.
Pricing and terms
The subscription is $599 per month at our introductory pricing. There's no long-term contract. Contact us before your next billing date to cancel. If you want to see our work first, start with a one-time Competitor Snapshot ($149) and upgrade when you're ready.
How we keep it honest
All research uses publicly available sources such as competitor websites, published pricing, review platforms, listings and job boards. AI tools help us collect and organize information quickly, and every finding is reviewed by hand before it reaches you. When something can't be verified, we say so. We never contact competitors or pose as customers.
Not sure it's worth the budget? Our article on what market research costs for a small business walks through the options honestly.
Popular reports for this market
Order online
Pay securely with Stripe. Your report is emailed within 2-3 business days. No call needed.
Frequently asked questions
Is there a contract?
No long-term contract. Contact us before your next billing date to cancel.
How many competitors do you track?
Typically three to five to start. We can adjust the scope as your needs change.
How is the update delivered?
As a clear written report by email, with a short list of recommended actions.
Ready for a clearer view of your market?
Tell us about your business and what you want to learn. We'll reply with a recommended package or a custom quote. Text 727-240-5711 or email, reply within 1 business day.